US-NJ, Associate Director Channel Strategy Lead, HCP 231437BR-MZ
Associate Director Channel Strategy Lead, HCP
East Hanover, NJ
The Channel Strategy Lead, HCP is responsible for leading the channel strategy for the franchise across patient digital, off line, and direct channels, including the build of next-generation strategic enablers that will allow Novartis to conduct business with patients in a patient-centric fashion. The position is responsible for the strategic multi-channel mix by patient segment, utilizing new and existing commercial channels supporting the overall OBU strategy.
The Novartis Group of Companies are Equal Opportunity Employers and take pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status.
A Bachelor s required; MBA preferred
A minimum of 5-7 years of commercial experience (both strategic and executional), with client side, agency or consulting experience in in health care or another industry is required.
Experienced leader with channel strategy, or marketing planning background and understanding of digital media and platforms is required.
Recognized standing in the channel strategy and digital marketing arena with a track record of innovation
Understanding of regulatory environment preferred
Creative thinker who can bring forward long-term solutions to innovate around patient engagement and technology solutions
Demonstrated business expertise and knowledge (business acumen) and the ability to consult internally and/or externally
Ability to build relationships, collaborate and influence across a matrix organization
Proven ability to manage multiple projects and consultants, and be accountable for individual and department results
Demonstrated strong skills in oral and written communication, project management
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